Cathy Liska Awareness of what might get in the way sets up preparation for moving past challenges. 
Dominance – High “D” Style
Closely related to the Dominance Styles’ goals are their fears: falling into a routine, being taken advantage of, or losing control, and looking “soft.” They may go to extremes to prevent those fears from materializing. They may act impatiently in ways others may not agree with, but they make things happen with great urgency.
Influence – High “I” Style
An Influence Style’s biggest fear is social rejection and lack of acceptance – whether from appearing uninvolved, unattractive, unsuccessful, or unacceptable to others. These frightening forms of personal denial threaten the Influence Style’s core need for approval and acknowledgment. Consequently, they may go to extremes to avoid embarrassment, lack of inclusion, or loss of social recognition and admiration.
Steadiness – High “S” Style
Related to the Steadiness Style’s goal of keeping things predictable and stable is an accompanying fear of sudden change and disorganization. Consequently, any disruption in their routine patterns can cause distress in the Steadiness Style. Fearing sudden changes, they are naturally concerned with what may happen as a result of being unprepared. A general worry is that the unknown may be even more unpleasant than the present. They need to think and plan for changes. Finding elements of consistency within those changes can help minimize their stress and identify specific assurances required to cope with such demands with grace and constancy.
Conscientiousness – High “C” Style
The Conscientiousness Style’s biggest fears stem from a desire for perfection and accuracy. The C style does not want to do anything or get anything wrong. Often responsible for subjectivity and errors, these thinkers fear uncontrolled emotions and irrational acts (in self and others) that relate to challenging their goals. This type strives to avoid mistakes at all costs.
